IPhone owners EN masse surrender their mobile device and change them on Android smartphones.
Results BankMyCell the company’s statistics, involved in the mobile trade-in, showed the catastrophic statistics on loyalty to the Apple brand. A recent report revealed unpleasant for fans of “Apple” of fact – over the last 9 months, the iPhone EN masse surrender their mobile device and change them on Android smartphones. Statistics were collected on the basis of 38 thousand of transactions, writes the Chronicle.info with reference for Today.
Judging by the published data, 26% of iPhone owners X decided to withdraw from the acquisition of XS iPhone and go to Android smartphones, most often on the model of Samsung. Among the owners of “Androids” few people desired to go on the side of Tim cook – these were only 7.7%.
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As the figures show, the loyalty of iPhone users to Apple products in 2019 decreased to 73%. This is the lowest figure for the last 8 years. For comparison, in 2017 this figure was 92%. It is fair to say that there is no source of data on the users of other brands who also would want to upgrade to the new iPhone.